Website, UI Design, Animation

The Smart Talk

by The National PTA and Norton Security

The Challenge

The Smart Talk, developed in partnership with Norton, is a free, fun online tool that helps adults and kids have these important conversations about online security and safety together.

It was our job to construct a quiz application that was human-centric, easy-to-use, and fun. We wanted these conversations to be easy for adults to convey the importance of online safety and not be so intimidating.

We created a whimsical visual system which was fun for children, yet still sophisticated for adults.

These talks don't need to be hard.

We wanted to remove the intimidating factor from both sides — giving adults a guideline to follow based on user-testing in an environment that was highly interactive and fun for children and teens.

Quizzes were custom-tailored to fit any child’s needs over a variety of safety and security topics.

These quizzes help form a contract-like shared agreement between the adult and child regarding healthy technology usage.

We created ways for families to start multiple separate agreements for each child regardless of its current progress.

We wanted the website to feel invigorating and alive, so I animated many illustration pieces across the entire quiz application.

Once adults and children navigated the quiz together and agreed on how they will safely use technology going forward, both members could sign and share The Smart Talk Family Agreement.

All agreements were saved to view again for future reference, and even editable if the agreement needed to be altered in anyway.

The Smart Talk is a free tool that helps families set digital safety ground rules together.

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